Google updates

Among the webmaster community, the Google PR update is waited for breathlessly. I don't stress it too much - my SERPs are more important. But, it's still a benchmark I like to have, especially if I have SEO clients who expect an update by a specific date.

Google has constraints that I can't even fathom, but a set update schedule would do wonders for some of the animosity they face from the webmaster crowd (we love the traffic, we hate the Goops we have to jump through).

So hey Google, update us already. :)