Saturday, August 18, 2007

Rumors about Google doing away with Pagerank

Reading through the blogosphere this week has given me a new appreciation for the viral nature of the internet. I'm not sure how the rumor got started, but some bloggers are printing as truth the story that Google will be removing Pagerank. This is ridiculous simply because PR is such an important part of the algorithm. I can't back it up, but I don't think Pagerank as a variable will be going anywhere anytime soon.

I suspect that the hysteria is due to the fact that so many webmasters rely on Pagerank waaaaaay too much as a benchmark for their website's "power". While Pagerank is an important number, there are others that are more important. A website with a Pagerank of 7 that doesn't get any traffic because it's SERPs are so bad is a website with wasted Pagerank.

I would be sad to see the toolbar PR go by the wayside. I use it in my regular browsing as a way to judge a site's authority. I have a feeling that we'll still be able to get our Pagerank values from the various datacenters using the Google API, and that tools like DigPageRank will proliferate to help webmasters keep tabs on PR values.

The # of blog posts across the internet on this topic is mind-boggling, especially when there's very little proof.

2comments:

mlanktonsaid...

I think the pagerank is just delayed, someone would have let something slip by now if it was going away.

Roswell Ga Real Estatesaid...

I have always been told that pageranks is changing at all times. They should have a more updated way up keeping it current.